Our services

We promote exhibition exchanges among China and foreign countries by selling and producing international touring exhibitions in China and by organising Chinese exhibitions around the world.
We are specialised in managing exhibition production, from requests for loans to transportation coordination for your exhibitions to and from China.
We tell your stories to the Chinese public and make their experience unique when visiting museums and monuments abroad. We are also your event manager for your PR events or conferences in China as well as your China-themed events and festivals.
Business development

We provide market insight on the Chinese cultural and museum sector and can be your business developper by understanding what makes you unique.

All of your China projects

We consult for and support international cultural institutions with their China projects and Chinese institutions with their international projects.

Are you looking for Chinese venues for your exhibitions?

A European institution has successfully held exhibitions in China before, but only in Beijing. They are interested in bringing their exhibition to a city outside of Beijing, among those containing good museum facilities and an affluent local population, in order to secure sponsorship. Yu Culture successfully identified two cities and three museums corresponding to the criteria and set up on-site meetings as well as follow-up to on-going negotiations.

Are you hesitating to work with China?

An American institution has participated in the signing of an MoU between the US and the Chinese Ministry of Culture. The institution sees a lot potential in collaborating with China but does not know where to start. Yu Culture assisted the institution in identifying the key actors in Chinese cultural policy-making bodies and suggesting areas most in need of international expertise, to be brought by the institution. Representatives of this institution have benefited from Yu Culture’s research in preparing a mission to China, which has subsequently confirmed the issues raised by Yu Culture.